Protective Packaging is Key to Product Delivery.
Storopack believes its clients deserve the best protective packaging. To live up to this claim, the company has moved away from many of the harmful plastic products found in the industry and instead utilize only natural materials.
“[Natural materials] are perfectly adapted to their surrounding conditions, have continued to develop because of changing circumstances, and have improved their protective function,” the company said. “This is exactly what we wish to achieve in the perfect solution for our customers.”
Storopack USA is part of Storopack Hans Reichenecker GMbH, which was founded in 1959 near Heilbronn, Germany and can trace its roots back to 1875 in Backnang, Swabia. The business moved into the U.S. in 1978 and has continued to grow across the globe.
In its two divisions—molding and packaging—Storopack develops flexible and customized protective packaging solutions, packaging line and workstation concepts, and technical molded parts for various industries.
Manufacturers invest knowledge, time, money, and more in production—Storopack makes sure these products are protected during transportation anywhere and everywhere in the world.
From inflatable void fill made of recyclable materials and cushioning to eco-friendly and 100 percent compostable flowable packaging peanuts, the protective packaging specialist is committed to sustainable growth and expansion.
The Storopack Process
Analysis
Storopack concentrates intensely on its customer‘s product, the packaging materials used at present, means of transport, and organization of the existing packaging process. It’s goal is to understand all of the client’s needs and objectives.
Process and Cost Optimization
Using the findings of this analysis, concrete measures are planned for optimization of the packaging process and the cost situation. The aim is, above all, overall cost optimization for clients.
Development
On the basis of the optimization process, Storopack develops the perfect packaging solution. This solution may use standard products or may well generate new products.
Production
Under continuously monitored quality standards, the company produces and develops protective packaging solutions and guarantees that its products and machines are integrated perfectly into the customer‘s packaging process.
Delivery
For the supply of products and solutions, Storopack follows the national and international requirements of its customers. The selection of suitable means of transport, just-in-time delivery, and its worldwide production locations ensure that the company is in the right place at the right time.
Service
Storopack’s services are not limited just to personal support by packaging specialists or to on-site service. The company also keeps its customers permanently informed about new technologies, materials, and processes, and advises them about adapting existing packaging sequences.
Natural Packaging Sees Organic Growth
Storopack wrapped up 2016 in an impressive manner. The international company generated sales totaling over $517 million (434 million euros), equaling a growth rate of four percent from the previous year.
“We’re very happy with how business developed last year, when we continued on our growth trajectory,” said Hermann Reichenecker, Managing Partner of Storopack Group.
“More goods were packed and shipped overall in the industrialized countries in particular, and this had a positive impact on our business performance. In fact, we are currently growing more quickly than the market.”
Europe and North America accounted for the majority of sales turnover—around 85 percent. South America also posted impressive growth for the brand, growing 8.8 percent from the previous year.
What drives this growth? The company’s leaders believe Storopack’s values and principles guide not only its decisions and quality of work, but also its success.
Through innovation, collaborative industry relationships, employee empowerment, and family-like culture, Storopack not only satisfies its clients but also gives meaning to the work its employees perform.
New Location
2016 was also a landmark year for the Storopack brand due to its expansion into Oceania. The company acquired its long-time sales partner, Intellipack, in Australia. Today, the brand operates under the name Storopack Australia.
“This acquisition was an important step for us as it expanded our presence in Asia-Pacific and means we are now even closer to our customers in the region. Making ourselves available locally as an expert point of contact is part and parcel of how we see ourselves,” said Reichenecker.
The Key to Success
Going forward, Storopack’s strong set of values and principles that have carried the company for over 58 years will continue to guide the business’s success.
“The key to our success lies first and foremost in systematically adapting to our customers’ needs,” said Reichenecker. “Whether it’s with new products like our AIRplus®Wrap or the development of packaging lines and packing station concepts, in our packaging division we focus at all times on our customers’ entire protective packaging processes, to continually improve their productivity. In the molding division, we began to specialize in our customers’ areas of industry back in 2015 so as to offer them even better support based on sound industry expertise. We will continue on this path.”
Your product deserves to have the best protective packaging. As a role model, we have symbolically chosen the best developer of perfect protective packaging there is—Mother Nature. For millions of years, plants, fruit and animals have been developing brilliant packaging solutions. They are perfectly adapted to their surrounding conditions, have continued to develop because of changing circumstances and have improved their protective function. This is exactly what we wish to achieve in the perfect solution for our customers.
