Effective marketing and successful brand-building go hand in hand, but unless you are able to understand which strategies are succeeding and which are failing to…
5 Ways the IoT and Machine Learning Improve Operations
By Emily Newton The Internet of Things (IoT) and machine learning are two of the most disruptive technologies in business today. Separately, both of these…
Procurement in paradise
How the State of Hawaii is rethinking one of its crucial core systems When a place is famous for being paradise, it seems almost sacrilegious…
Get smart
AI’s role in the COVID vaccination process Since its inception, artificial intelligence has represented a great hope for medical research. Once taught, AI can simply…
A Winning Marketing Strategy Is Vital To Success
There are many entrepreneurs who wonder if having a marketing consultancy is truly necessary for their business. Many use the size of the company as…
New year, new world
2021 really does mark the start of a new era. Let’s make it a good one. Each January a lot of us sit down to…
7 Next-Level Ways Businesses Will Connect With Customers in 2021
It’s been a year full of hardships for businesses and their customers. If there’s one positive to take from 2020, though, it’s that we’ve been…
What Small Businesses Get Wrong About Marketing
A successful marketing plan must have innovative and effective ways to reach its target audience. Many small businesses fail because of their lack of expertise…
What are the glaring gaps between Fixed Deposits and other Savings Schemes?
Considering the existing financial challenges posed by the covid19, investing in credible savings schemes might just be the right approach towards streamlining the funds. However,…
The best things in life
What does luxury look like in 2020? What is luxury? The very concept is subjective, and our definition is a moving target. That’s especially true…
Where Content Marketing Truly Serves Its Purpose
If you are wondering whether content marketing is right for your business, it is sensible to look at the purposes it can serve and the…
How to Launch a Landscaping Business in 2021
The landscaping industry is a lucrative one, with a market size of $102 billion in the U.S. and a 3.8% growth rate between 2015 and…
Three Business Processes That Benefit a Centralized Dashboard
In business, it can often make sense to have departments divided up and separated so that they can run autonomously—independently managed by various supervisors or…
What To Consider When Hiring a Web Designer
Working with a professional web designer can help you take your business’ digital presence to the next level, but there are still plenty of pitfalls…
Biden far ahead of Trump with billionaire backing
As one of the most divisive United States presidential elections hits the final straight of campaigning, Democrats are flocking to endorse their candidate, while many…
8 Great Team-Building Activities for Your Company
There is no “I” in team. Your company is evidence of that. However, in day-to-day work, your employees may quickly forget this point. As your…
