Are you looking to grow your Instagram account but have no idea how to do this? Have you noticed that you haven’t been gaining followers on Instagram recently and are concerned that you are doing something wrong?
Instagram is a social media juggernaut. It is one of the most popular platforms with over a billion active monthly users. As it continues to grow in popularity, certain mistakes could be stopping your growth on Instagram.
It is no secret that Instagram is a powerful social media platform for businesses and brands, with many services and tools to use for followers, like Growthsilo, an Instagram growth service that engages with users on the user’s behalf. But it can be difficult to grow your following on this app. There are many mistakes that you could be making that are stopping the growth of your account such as not posting enough, or not engaging regularly. Luckily there are ways around these challenges. If you want to know how you can fix these mistakes, continue reading.
Not Engaging
For those looking to find success on Instagram and grow their account, there is one big thing that you might be missing out on, this is the most crucial aspect to Instagram growth; engaging. Especially as a business or brand on Instagram, you may want to keep a professional image and try your best to make sure you look as good as possible, but without engaging, you won’t be able to get your name out there for people to notice.
Engagement is the core of Instagram and the way for you to know how well your account is doing. However, you can’t just expect to receive engagement without engaging yourself. By engaging with your followers and other users you come across as approachable and personable, and even make yourself far more discoverable than before.
Instagram offers a variety of ways in which you can engage with your followers and a wider audience through likes, comments, shares, follows, and direct messages.
Not Having a Niche
Instagram is a massive platform with hundreds of millions of users, if not billions. With such a large audience it can be easy to think that you will grow quickly, especially if you know that you can potentially have access to this audience. However, with such a large platform is it impossible to cater to everyone in a way they would like. Although you won’t be able to everyone, one of the best parts of having access to such a large audience is that there are more niches to choose from.
When looking to find success and growth on Instagram, choosing a niche is a very important step, and then posting within that niche is the way to gain more followers. By posting within a specific niche, it means that you can cater your content to a specific target audience and know that they will be more likely to enjoy the content. There are so many different niches to choose from on Instagram from makeup, skincare, sport, comedy, and so much more. There is bound to be something to suit your content.
Not Posting Often
Consistency Is everything when it comes to posting on Instagram. It’s all very well to post whenever you like if you are just using the platform for fun, however, if you are trying to grow your account, you need to be posting as often as possible on all of the different posting features that Instagram has available.
It is said that the life span of a post on Instagram is less than 20 minutes, which means that if you are not posting consistently, and often, people will be more likely to miss out on your content. Having a posting schedule is a great way to avoid any kind of mix-up and ensure you are posting as often as possible.
Not Using Influencers
Last but not least, we have influencers. These are the celebrities of Instagram and have massive followings which you should be taking advantage of. Influencers often will work with other accounts such as businesses and brands and will promote them to their audience for a fee, but using an influencer will result in a massive influx of new followers.
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