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FIT FITNESS INTO YOUR

COMPANY CULTURE

Physical transformations aren’t Powell’s only area of expertise.

Want to bring fitness into your company culture? He may just be

the one to call.

From UPS to United Airlines, he’s provided new ways for a

company to get its employees excited about health and wellness.

Here are a few of his tips.

1. GET PEOPLE EXCITED.

“Often the only incentive or benefit is a kick back of some

sort. A discount on healthcare coverage or a giftcard for

meeting goals is appreciated, but it may not light the fire

for many of your employees. You and your leadership have

to believe in the program to get other people on board and

excited about it.

2. DON’T DO IT ALONE.

“Know of a big fitness brand that has an awesome culture?

Invite them to share this with your employees. You don’t have to

revamp your culture overnight, or by yourself. I’ve been asked by

several corporations to launch wellness programs for them.”

3. INVOLVE EVERY EMPLOYEE.

“Fitness and wellness programs inside companies mostly

focus on people who need to lose weight or stop smoking.

Don’t get me wrong, this is great. But about a quarter of your

employees have other fitness goals, and could be strong

influencers to the rest of your staff. If you don’t address this

group of employees, you could lose some employees’ interest.

4. DON’T JUST FOCUS

ON WEIGHT LOSS.

“Bring in cross training, couch to 5k programs, or overall

transformation programs. Give your employees a choice and

you might involve more people.”

LEADERSHIP