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Striving for the Perfect Delivery Service Every Time
FGO Logistics strives to provide the perfect delivery service for its customers, every single time. For the last decade, Founder Fernando Garcia has dedicated his efforts to growing the company from one truck and an office over a garage to the organization it is today in order to reach this goal.
With over 200 trucks moving throughout the United States every day, FGO Logistics is in the business of delivering appliances, furniture, electronics, and solutions for final mile delivery service. The company’s growth to where it is today didn’t happen overnight, but with a lot of hard work from the first few employees with the business.
“The company began with our founder having a different mindset and growth strategy,” shared Josh Daniels, Chief Operations Officer. “But FGO has adapted, we’ve formed relationships with a lot of people in the industry, and now work in dozens of different locations.
“After we had picked the brains of industry experts, we assimilated the best of those ideals into FGO. We started developing our culture, and a lot of different avenues opened up for us.”
These avenues include strategically placed trucking depots in New Jersey, New York, Connecticut, Georgia, New Hampshire, and Florida, as well as in-house mechanic crews and a warehouse for integrating cargo.
The people who built FGO Logistics, whether through mentorship, helpful advice, or as part of the company who still work there today, are the lifeblood of the organization. The managers and senior leaders are friends who knew each other before deciding to come together to build the delivery service company.
“We’ve been strategic in that we only have brought on people we knew in a leadership capacity. It’s easy to do so because of the established relationship, and it also means we know just how dedicated they will be to the brand and culture once they have become part of the team.”
That dedication is important, because it is what drives the impeccable customer experience Garcia, Daniels, and all of FGO Logistics’ employees strive for with every delivery. For Daniels specifically, knowing the ins and outs of every delivery is key to the company’s strategy to continue its strive towards perfection.
“If a customer is less than satisfied, we will reach out every time. I want to fix it immediately, and that kind of dedication to the customer pays off in spades.”
Being involved down to the last detail is important to understanding where the proverbial ball was dropped, and if it was with FGO Logistics capabilities to prevent or fix the issue. Daniels spends much of his day following up with customers himself to ensure perfect delivery service.
“We have 1,807 deliveries scheduled for today alone. So far, I’ve had six emails about deliveries that didn’t go perfectly. Five cases had nothing to do with us. But knowing this helps us to enhance the overall experience for our customers because feedback is immediate.
“We don’t rest on our laurels. FGO is looking to improve every single day, and wants to continue growing as it has.”
The simple answer to maintaining and expanding growth is to continue with the exceptional service FGO Logistics provides. Daniels described the service as “above and beyond”. In the ultimate goal of the perfect delivery, all aspects of personnel—including the uniform—and communication must also be spot on.
“The standard is simple. We expect nothing less than perfection,” he said.
With four new partnerships founded just this year, perfection is the continuing goal through starting up new locations, as well as coaching and mentoring the staff that is brought on to serve these new partners and areas. The foundation is there, and will allow FGO Logistics to build strong relationships with these new partners and continue perfecting its delivery service.
Surprisingly, FGO does not employ any real, active marketing endeavors. The company’s growing business comes from referrals and word of mouth.
“We don’t have salespeople, I’m comfortable having those conversations with prospective clients. We don’t have PowerPoints or marketing materials either. It comes down to the simple fact that if our ideas and philosophies align with another company, then we are in business.
“Other companies look at the margin. We aren’t so focused on that. The goal is to be the best, not a certain-size company. We’ll invest as much time and effort as we have to get the job done right.”
While Daniels stated that growth is the end goal, the only way to continue to grow is with perfect service.
“I’ve chased the perfect day in this business since I started, and it’s never happened. We take in every single measurable statistic, and built them towards reaching and then replicating the perfect day. And we won’t stop, even after every customer has the ‘perfect delivery’.”
FGO Logistics is the premier final mile delivery solution for furniture, appliances, and electronics. Our fleet of over 200 late model vehicles completes approximately 2,100 deliveries every day, seven days a week.
Distribution, dedicated, and on-demand capabilities bring an extra dimension of services that complement our 98 percent on time success in the last mile delivery vertical. Our national scope of coverage and flexibility makes FGO a perfect delivery partner.
We focus on providing the highest standard of personnel and equipment to consistently deliver a positive result. FGO is proactive in our pursuit to eliminate problems before they happen. By putting safety at the forefront of our mission, we ensure our service is the most reliable in the marketplace.
FGO drivers are trained to identify potential maintenance issues, have gone through criminal background checks, are drug screened and DOT certified. Our delivery specialists are an extension of the FGO vision and standards of service. This high standard enables FGO to add delivery resources in any market, quickly.
At FGO, we want to make sure we get it right the first time, because there is no second chance for a good first impression.
FGO Logistics Headquarters
Elmwood Park, NJ 07407
Phone (201) 345-1440