The Right Dynamic

30 years of honoring commitments made Dynamic Automotive the CO—100 Top Business of 2025

Cars used to be pretty simple. Sure, there are those of us who wouldn’t know a carburetor from a crankshaft in any timeline. But for professionals, the make and model might change, but the basics were the same. Then, like in every other facet of life, new technologies took hold and cars got a lot more complex. Today, there are still plenty of internal-combustion engines, but there are also electric cars, hybrids, hydrogen-powered vehicles, and even ones that drive themselves. A good mechanic has to know how to fix them all.

“It used to be that technology, you know, every 5 to 10 years you would have a major step up and upgrade. It seems like now every month or every six months there’s a major change in our industry,” Dwayne Myers, co-owner and CEO of Maryland’s Dynamic Automotive, told Reboot. “It’s a challenge to keep up, but with our commitment to education, we’re able to do that. We do a lot of training. Literally, I just had eight of us out in Vegas for conventions for training on new technology and what’s coming down the road. We keep up with it by making that investment in our team, but it is a challenge because it is changing so fast. But that is also exciting. We love fixing everything.”

That commitment to learning is one reason Dynamic Automotive is the U.S. Chamber of Commerce’s CO—100 Top Business of 2025. But it’s far from the only one. The business makes similar commitments to its customers and employees. Myers spoke with Reboot about how they do it.

Built on Trust

“Really now, I’ll flip my cell phone and just say, ‘Put wheels on this and it’s your car,’” Myers said. “Years and years ago you pushed a button and it went right to the horn. Now it goes through 16 different computers and about 5 billion wires to get to blow the horn. It’s crazy what the car will do for you now and where it is going. There’s just so much technology in it that people have no idea how sophisticated they are now.”

That’s where earning the trust of customers – always a big deal when it comes to auto repair – takes on even greater importance.

Dynamic Automotive’s seven locations aren’t along the busy main drag, they’re in the heart of small communities. The clientele are repeat customers that have built a relationship with Dynamic and its employees over time. So they know when they hear the diagnosis that it’s truthful and not just an attempt at an upsell.

“Now the decision is, ‘Is it right for me and right for the car?’ no, ‘Do I actually need this repair?’ We believe in investing the time to develop those relationships where we’re not always the most efficient of businesses, but I believe it pays off in the long run because by building those relationships, it makes that business better,” he said.

Myers and co-founders Jose Bueso and Lee Forman also spend a lot of time out in the communities they serve, working with local school systems and community colleges on automotive programs in career and technology centers. Myers has been chair of a county workforce development program and involved with Platoon 22, an organization dedicated to ending veteran suicide by helping service members reintegrate into the civilian community and access critical resources. Bueso is on the board of Second Chances Garage, which provides low-cost repairs and donated cars to families.

Empowered Team

U.S. Chamber of Commerce

The higher-ups can do so much community outreach because they have experienced teams they trust back at the shops. That, too, is a product of the investments Dynamic Automotive has made in people.

“It’s hard when it’s when it’s your baby, when it’s your business, to not be the person connecting with the customer every day,” Myers said. “The biggest change I would say in 30 years is instead of it being us, we’ve actually empowered our team to do that and to show and have ownership by doing so.”

Myers is a perfect example. In 1997, two years after Bueso and Lee started the first Dynamic Automotive location, Myers came on as a part-time employee. He went full-time in 2002 when the second location opened, then bought in as a co-owner in 2008 and became CEO in 2018.

“We always had aspirations to grow and to add team, and at first it might have been just to grow in general, but we realized over time to be able to grow and to actually be able to keep the team members we want. We had to offer them opportunities. We can’t do everything ourselves.”

Around the time the third shop opened in 2005, Myers said, a great crop of talent came in. Five of those employees are still with Dynamic Automotive, with some having gone from cashier to technician to foreman to COO or CFO.

“They actually help guide our direction, what we’re doing, who we are, which really goes to our core. We’re all about developing our team.”

Like Going to the Emmys

U.S. Chamber of Commerce

Myers was initially hesitant to apply for the CO—100, but after a half-dozen people sent him the link and urged him to, he consulted with Rick Weldon, president & CEO of the Frederick County Chamber of Commerce.

“I asked him about it and and he’s just like, ‘You’ve got to fill this out.’ So I did. I filled it out and it’s absolutely a lengthy application, which I don’t have a problem with because I feel that if you ever run into anything that you can’t answer, it’s an area you should probably work on,” Myers said.

It paid off when Dynamic Automotive was selected as one of the top 100 small businesses in America and invited to Washington, D.C., for the CO—100 “Night of 100 Stars” ceremony, which took place Oct. 7. Though he had a commitment on the other side of the country, Myers decided to go. He was glad he did, even before Dynamic Automotive won in the Enduring Business category then was crowned Top Business of 2025.

“It was like going to the Emmys,” he said. “They’re top-notch, so professional, so many great people, so many great businesses.”

On top of it all, he was able to make it to Phoenix for the class he had signed up to teach.

“So I was able to honor both commitments.”

Just like for 30 years Dynamic Automotive has honored its commitment to be a place where customers become friends.

U.S. Chamber of Commerce

2025 CO—100 Top Honorees

Enduring Businesses, Top Business of 2025: Dynamic Automotive

Customer Champions: Cranky Carrot Juice Co.

Culture Champions: Golden Heart Waste Management

Micro-Business Leaders: Jamie’s Farm

Champions of Adaptability: Mosaic Makers Collective

Global Stars: Privacy4Cars

Tech Innovators: ProsperityEHR

Community Champions: Red Rooster Coffee

Growth Accelerators: Rehab 2 Perform

The Disruptors: Sprout Labs, Inc.

The 2025 CO— 100 generates more than $400M in annual revenue, and 91% are optimistic about the future of their business. The businesses hail from 35 states across 15 industries and represents 50+ local area chambers of commerce. They employee nearly 3,000 people, with 89% planning to hire more this calendar year.