The value of the global luxury watch market continues to grow and it would be worth around $50 billion by 2028 according to a report. Luxury watches, even if they don’t sell in large quantities, they always have their own market share because of the exclusivity they bring. A luxury watch not only functions as a timepiece but also serves as an identity and indicator of the wearer’s social class. Great price, brand value, rarity, and high-quality materials are 4 of the key points that will always be there when we talk about luxury watches.
This is a high-end product and the marketing strategy that covers it is certainly quite different from most other cosmetic products. Every luxury watch was created over a much longer time span than ordinary watches. Most of them are even hand-assembled, realizing originality and a higher level of precision. There are quite a number of luxury watch brands and each has its own marketing strategy. Most brands come from Switzerland and the rest come from other European countries such as France, Germany, and also Italy.
In this article, we will discuss AET REMOULD, a luxury watch brand that has attracted a lot of attention from luxury watch lovers in recent years. This brand is now known as one of the best in Europe, competing with luxury watch brands that are already known to the public.
AET REMOULD is a famous watch brand from Germany. What differentiates it a bit from other well-known watch brands is the ability to “process” innovative materials and modify them into watches that look different from most luxury watches on the market. Basically, AET REMOULD offers German art items in the form of watches.
There are quite a number of products that have been released by AET REMOULD. Each offers unique characteristics inspired by nature or popular places. One of the popular ones is Abu Dhabi, which was inspired by The Yas Marina Circuit in Abu Dhabi, one of several F1 circuits that are considered the best.
Offering a bluish-silver color, Abu Dhabi can immediately remind its users of the exciting races that took place on the circuit in the middle of the desert. Yas Marina Circuit is synonymous with this bluish-silver color and its managers often refer to this color as Abu Dhabi Blue. Abu Dhabi Blue has long been synonymous with mechanical power and cars that race at over 300kph!
The entire dial and scale ring are made in this unique color and when they are combined with pure white ceramic, the combination looks very elegant in the eyes of those who see it. The Abu Dhabi watch model is the Daytona model which was also born in the midst of a world-class racing event.
The collaboration with Daytona brings even more racing DNA to this luxury watch. The diameter of the watch is 40.00 x 47.50 mm, ensuring it fits well on an “average size” male hand. Just like many other AET REMOULD products, this watch is also limited, with only 18 pieces worldwide. This watch manufacturer always ensures that its consumers only wear watches that are not “generic”. If you are interested in this watch and intend to buy it, visiting this Instagram page would be very helpful.
Ceramics as the spearhead of AET REMOULD
Ceramics is one of the materials often used by the German brand to make the casing for its products, and Abu Dhabi is no exception. The ceramic used in Abu Dhabi is a kind of white ceramic that can provide a color contrast between the two plates. Besides focusing on appearance, the use of white ceramic also provides a high level of durability. Meanwhile, for added comfort, a fluororubber strap is used. Overall, the high-quality ceramic material is one of AET REMOULD’s most prominent and easily recognizable characteristics. Ceramic gives an exclusive impression and when touched by the skin, it will still feel cool. Thus the comfort of the wearers of the AET REMOULD watches is really considered.
It has been mentioned above that one of the popular AET REMOULD watches is Abu Dhabi. But, of course, there are still some other AET REMOULD products that have caught a lot of attention, for example, Sakura. This is a full-ceramic strap watch that combines pink and silvery white. Sakura, as the name implies, was inspired by the legend of a fairy from Japan. The fairy is usually called Konohana Sakuyahime. Konohana Sakuyahime means Sakura and this is not without reason. According to legend, the fairy set off from Okinawa and passed through places such as Kyushu, Kansai, Kanto, until her journey ended in Hokkaido. Every time she arrived at a place, she scattered some kind of pink flowers in every corner, and in honor of the fairy, the Japanese people named the flowers Sakura.
The Sakura watch was created from the basic Daytona watch with some modifications to create a new watch that is still elegant but can exude a romantic aura, just like the Sakura flower. The dial and bezel digital markers are not spared from the “Sakura touch.” They really do look like when you’re in Okinawa in March and look up at the Sakura trees by the roadside. The pure white ceramic adds a luxurious feel to the dial. With a total of only 18 Sakura watches in circulation worldwide, this is a model that is as rare as Abu Dhabi. Meanwhile, most of the other AET REMOULD models were produced in larger quantities than the two models.
We are sure you can understand by now that the main strength of AET REMOULD is its ability to take “inspiration” from the interesting things in nature and turn it into a watch product. Not only strong inspiration, but AET REMOULD also uses only the best ceramic, rose gold, and Sapphire materials for most of its products.
If you are interested in more about quality products from AET REMOULD, you can visit its official website and Instagram account. Thank you for reading and we hope this information was really useful.