Julie Roehm is one of the most respected and well-known marketing executives currently active in the business community.
Next Stop: Digital Transformation
Railroads have been moving the American economy for nearly 200 years, and CSX traces its history to the birth of the industry.
6 Ways Manufacturers Are Embracing the Digital Transformation
Manufacturers all over the world are thriving amidst today’s challenges by embracing industrial digital transformation. Emerging technologies and innovative approaches are revolutionizing how manufacturers operate….
Solving inefficiencies in hospital asset management with digital transformation
Hospitals, urgent care centers, blood banks, palliative care centers, nursing homes, rehabilitation clinics, and other types of healthcare facilities are often struggling to set up…
Winning the Hearts and Minds of Your Most Valuable Asset – Your People – on the Digital Transformation Journey
It can be jarring to see how much digital technology has changed people’s jobs, even over just the last dozen years or so. Today, physicians…
Which Trends in Digital Marketing Should We Anticipate Continuing Into the Future?
When we seek for something on the internet, we put ourselves in the path of digital marketing because the internet is available on practically all digital devices.
Getting digital in the coming age of CBDCs
Countries adopting their own CBDCs in wake of crypto’s popularity With the notable exception of El Salvador, which adopted Bitcoin as legal tender in 2021,…
Discount goes digital
Old Time Pottery is modernizing its process and systems, an acre at a time Discount home décor stores are a bargain shopper’s paradise. “The store…
The Golden Rules of Digital Strategy Success
Digital strategy is key to digital transformation. That’s why you need an innovative strategy to get ahead in the cyberworld. If you’re used to creating…
Nicolas Krafft, formerly of L’Oreal, explains a post-pandemic reality that’s digital and socially aware
Consumers want to support businesses who believe in similar causes There were two major shifts in 2020 in how consumers think about beauty brands, says…
How Traditional Industries Are Going Digital
A Comprehensive Look The “digital disruption” has reshaped the business world across a spectrum of industries. It would be challenging to find a company today…
Digitally Transforming Global Supply Chains
Why and how manufacturers and retailers shipping international freight on container ships should track cargo and provide updates to their B2B customers as easily as…
Energy Digitalization
Digital transformation isn’t about the technology. It’s about the business. By Anne-Frances Hutchinson As energy producers look to the future, inroads in digitalization are powering…
The Digital Bulletin Board
How companies can communicate effectively through constant disruption Back when people gathered around the water cooler instead of chatting on a collaborative software tool,…
How to Win the Digital Revolution
Digitalization requires new strategies With the advancement and proliferation of Internet of Things (IoT), cloud computing and Artificial Intelligence (AI), the digital revolution has begun…
The Digital Battle
Risk management solutions in an increasingly digital financial sector In the world of finance, digitization is an ever-growing force. What began as simple technology to…
